Randy loves what he does. After more than 25 years in the industry, he still feels fortunate to help families manage and grow their wealth every day.

What drives him? The stories. How clients build their wealth. How they use it to care for family, give back, and make dreams happen. He’s seen college graduations, retirements, bucket-list vacations, and legacies passed on.

Randy is all about people. He works with clients from all walks of life to set goals and invest with purpose. His team shares that passion and is driven by that purpose —always looking for smart, creative ways to deliver the best solutions.

Home for Randy and his wife, Anita, is Dardenne Prairie, MO. They have three kids: Reagan (living in Salt Lake City), Canon (in Bend, Oregon), and Ridge (at the University of Arkansas).

Fun fact: Randy finished a full Ironman in 2011. He believes big dreams and hard work make amazing things possible. He’s also active at The Crossing church in Chesterfield, MO.

CA Insurance License Number: 4107293. Resident State MO.

Bringing 20 years of experience to the team, Travis Luebbehusen cherishes every opportunity to help people achieve their financial goals through retirement. Through the complexities of wealth, Travis seeks to help people navigate the markets and find solutions to challenges along their journey. He finds it especially rewarding to see the look on a client’s face when he tells them that they’ve saved enough to retire whenever they want.

Travis specializes in asset management, estate planning strategies, retirement planning, and concentrated stock strategies. He believes wealth has a story behind it, and he loves hearing the stories from his clients about how they obtained theirs.

Travis earned his bachelor’s degree in finance from the Kelley School of Business at Indiana University. Committed to continuing education, he later earned his Chartered Retirement Planning Counselor℠ designation.

With a passion for service, Travis and his family volunteer at The Crossing Church, where Travis attended a medical mission trip to Ghana to plan the building of a hospital in a remote area. Travis also volunteers at organizations throughout the St. Louis community.

Travis lives with his wife, Amanda, and their two children, Ridge and Palmer, in Weldon Spring, MO. His family owns two beloved Lagatto Romagnolo dogs. In his free time, he enjoys playing golf, being outdoors, and watching his kids’ activities. Having previously worked for a Major League Baseball organization in college, Travis also enjoys anything baseball-related.

CA Insurance License Number: 0F56944. Resident State MO.

Bringing nearly 20 years of wealth management experience, Melanie Avery values helping
clients and families create comprehensive plans that honor their goals and dreams.
Through a deep discovery of what is most important to clients, Melanie works to help them
improve their wellbeing in all aspects of life with the philosophy that all areas of health
integrate with one another: mental, physical, spiritual, emotional, and financial.

Melanie is a CERTIFIED FINANCIAL PLANNER® professional, a Chartered Retirement
Planning Counselor℠, and a Certified Private Wealth Advisor®. Having earned these
designations, Melanie is required to meet continuing education requirements to maintain
them and consistently applies her advanced skills to her work with clients, which is one of
the most valuable components she brings to the comprehensive planning process.

Melanie earned her B.S. in Education from the University of Missouri and went on to obtain
her Master’s degree from Webster University with an emphasis in communication.

With a deep commitment to her community, Melanie supports animal rescue organizations,
as well as organizations that support education throughout life. Before joining the financial
services industry, Melanie was a teacher in her local school district and carries an enduring
passion for educational opportunities, both in her career and away from the office.

Melanie has lived in Kirkwood, MO, since 2003 and loves her community. Together with her
late husband Pete, Melanie has a son, Joseph, and a daughter, Grace Elaine. In her free
time, Melanie enjoys going for long walks, being outside as much as possible, reading
books of various genres, practicing yoga, and spending time with family, friends, and
colleagues, which she believes are one in the same.

CA Insurance License: 0135026. Resident State MO.

In over 25 years of experience as a financial advisor, Rob Bagby doesn’t view his job as work. Rob works closely with each of his clients to understand their unique situations and help them customize investment strategies that reflect their financial needs. He works closely with people to close the retirement income gap, and he helps people create plans and estate planning strategies.

Rob values integrity in his practice and treats every client as if he were working with a family member. He has developed close friendships with his clients and now works with the third generation of some of their families. Rob loves talking with people about more than just investing and planning – he likes to hear about their lives and personal details that are unique to them. 

After graduating with a bachelor’s degree in economics from the University of Missouri, Rob earned the CERTIFIED FINANCIAL PLANNER™ designation. This certification is awarded after meeting educational and experience requirements, as well as passing an exam covering areas such as asset allocation, estate planning strategies, life insurance, and retirement planning. 

With a daily goal of giving back to his community, Rob volunteers at Circle of Concern Food Pantry and is active in his church. He lives in Wildwood, MO, and enjoys hiking and exploring national and state parks, as well as hunting and fishing. You can find him walking his three rescue dogs almost every day.

CA Insurance License Number: 0N15611. Resident State MO.

For over three decades, Tom has worked with a diverse clientele, including high net worth individuals, small business owners and sole practitioner professionals.  Tom’s key areas of focus are helping investors create and preserve wealth and plan for their retirement.  Everyone’s situation is different and unique, so Tom takes a comprehensive and personal approach to the planning, investment and retirement process.

Beginning his career in this industry with A.G. Edward’s & Son, Inc. in 1993, Tom was drawn to the “Client First” philosophy the firm adhered to in their business practices.  Wells Fargo Advisors acquired A.G. Edwards & Sons, Inc. in 2008 and that philosophy has continued.

A lifelong St. Louis area resident, Tom returned to St. Louis from Columbia, Missouri after graduation from the University of Missouri in 1980.  After graduation, he successfully completed the Uniform CPA exam, though he is no longer practicing, and in 2010 attained the CERTIFIED FINANCIAL PLANNER® designation.

Tom and his wife Kathy have raised two sons here and they both continue to live in the area.   The oldest, Joseph, and his wife Melissa live in Wildwood and their youngest, Patrick, lives in the Tower Grove Park area in St. Louis.  Tom and Kathy share a passion for parks and the outdoors and enjoy traveling to National Parks and locally both serve on community boards supporting area parks.

CA Insurance License Number 4286578. Resident State MO.

Rick Hagedorn has spent the past forty years managing client relationships, and nearly half of that time has been dedicated to doing so in the financial services industry. Rick’s passion is meeting clients from all walks of life, hearing their stories of business success and life, and crafting a plan that is designed to help realize their financial goals through retirement.

Rick is a Saint Louis native having graduated from John Burroughs School before relocating for
college and receiving a BA in history from the University of Santa Clara. He is active in his church and Society of Saint Vincent De Paul. When joining the FOR Team, paramount to his decision was the same core belief in giving back to the community. Rick’s clients, though, are his primary focus. He enjoys the team collaboration that achieves such positive outcomes for clients.

Rick has been married for over forty years to his wife Melinda who owns and operates an interior design business. They have two amazing and successful daughters; Elizabeth is a journalist for Al Monitor covering the State Department and Mideast Policy from Washington DC, and Catherine, who runs a production company in the Los Angeles area. When not in the office, Rick loves to visit his girls, snow ski, golf, travel, watch college football, work in the yard, read and cook.

CA Insurance License Number CA 0K00735. Resident State MO

 
With more than a decade in the financial services industry, Lilly Schweich is people-focused and loves building meaningful relationships with clients. Lilly has served in several departments during her time in the industry, including operations, client service, and administrative management. In her current role she enjoys acting as a concierge for many of FOR’s high-net-worth clients and tailors services to meet their needs. Her favorite aspect of her work is having the opportunity to advocate for clients and minimize their obstacles to reaching their financial goals.

Lilly graduated with honors and received her B.A. in Communications from Lindenwood University. She also holds the FINRA Series 7 and 66 registrations. In 2023 she attained her CRPC™ designation.

Having been an active-duty Army dependent, Lilly feels passionate about serving people in the military. She served as the president of the board of directors for the Washington Naval JROTC Booster Club for two years, and the board’s secretary for two years. She is a member of The Valley of the Meramec chapter of The Daughters of the American Revolution.

Lilly resides in Washington, MO, with her husband, Duane. Their son, Evan, attended Southeast Missouri State University and represents the third generation to carry on the family legacy at M&R Plating Inc. in Washington, MO. In her free time, she enjoys gardening, camping, and travelling. Their family has two miniature Australian shepherds that they enjoy taking on walks down the Washington Riverfront Trail.

CA Insurance License Number: 4250698. Resident State MO

Bridie Smith is an accomplished financial services professional with over 20 years of experience specializing in investment administration, operations, and project coordination. Bridie plays a pivotal role supporting her team with trading, client management, and new client integration, while serving as the first point of contact for clients. Her commitment to service excellence and relationship-building helps clients confidently build, manage, preserve, and transition their financial resources.

Bridie holds FINRA Series 7 and 66 registrations, as well as insurance license. She graduated with honors from Maryville University with dual Bachelor’s degrees in Psychology and Sociology.

Outside of work, Bridie enjoys a very active family life in Fenton, Missouri, with her children, Ella and Jase, and their beloved dog, Henry.

CA Insurance License Number: 4265487 Resident State MO

Tori comes to us with 15 years in the financial industry, but her true passion lies in the
relationship management portion of the business. Her dedication to the client experience
and eagerness to develop and maintain relationships with her clients are paramount to her
fulfillment in her work. She realizes that the focus of making the financial goals of her
clients a smooth experience can make or break a client relationship and she makes it her
personal mission to create ease and comfort in those more difficult times.

Tori is originally from a small town in Illinois and attributes much of her accommodating
nature to this upbringing. Tori was a member of the Advisory Council, and she also holds
her FINRA Series 7 and 66 registrations.

Tori loves to write, creative lettering, volleyball, golf and anything on the water. Growing
up at the foot of her father’s drum set, Tori is passionate about music and supporting local
arts. She passes this love onto her three teenage children Emma, Geno and Ella. They
live and create together along with her husband, Brent in Saint Peters, MO.

CA Insurance License Number: 0K86376 Resident State MO.

Amy Clark has proudly worked in the financial services industry for nearly 25 years. In addition to being a first point of contact for clients, Amy is responsible for new client onboarding, scheduling, account management, operations, and creating a personalized experience for each person and family that walks through the door.

The most gratifying aspect of Amy’s work is developing long-lasting relationships with clients and getting to know them over their years of work together. She enjoys serving as the liaison between the team’s clients and their advisors.

Committed to her local community, Amy is particularly passionate about giving back to organizations for furry friends, such as the Stray Rescue and the Humane Society of St. Louis. Amy currently lives in O’Fallon, MO, with her husband, Scott, and they have three daughters. In her free time, Amy enjoys spending time with family, reading, and being outdoors.

Noah started his career with the Wells Fargo Advisors Solutions team, where he excelled in
building relationships and providing exceptional service through his advanced knowledge of
operations. His tailored advice, focused on client goals, reflects his commitment to not only
meeting immediate needs but also planning for future generations.

Born and raised in southern Indiana, Noah graduated from Wabash College in May 2022
with a degree in Financial Economics. His academic background equips him with a strong
understanding of both the mathematical and economic aspects of investment planning.
During his time at Wabash, he was an active member of the baseball team and participated
in various business and entrepreneurial groups, further enhancing his leadership skills.

Now residing in Saint Charles, MO, Noah shares a home with a roommate. In his free time,
he enjoys golfing and attending baseball and hockey games. An avid sports card collector,
he invests in players from past, present, and future. Inspired by his uncle Travis, Noah is
eager to continue learning and helping clients achieve their financial goals.

As the team’s Client Portfolio Analyst, Shellie Fronick works to enhance the client experience by providing personalized service to each client, while deepening the team’s relationships with them. Shellie is responsible for developing and implementing the best procedures to meet the logistical, digital, and administrative needs of both clients and team members. In her work, she enjoys the connections she makes with clients and keeping the team organized and efficient.

Shellie previously served as a Client Service Associate Coach, Senior Client Associate, and Portfolio Associate, as well as working in Branch Operations for a short time. Through these various roles, she has gained a holistic understanding of how the financial services industry functions, both administratively and operationally.

Passionate about serving her local community, Shellie jumps at any opportunity to support causes for veterans. She is also a regular blood donor with the American Red Cross and has been a Scout Coordinator for the Greater St. Louis Honor Flight since 2019. She regularly volunteers at her church, The Crossing.

Shellie lives in Ballwin, MO, with her husband, Matt, and their daughter, Madeline. In her free time, she enjoys listening and dancing to local bands, exploring Missouri state parks, and running 5ks and half marathons. In 2019, Shellie earned her Jazzercize Instructor certification and continues to teach several classes a week.